nylon is coming to singapore!

You can't even begin to describe the rush of excitement I got when I came across the NylonSG Facebook Page today. One of my favourite magazines is finally coming to Singapore and I am running around my bedroom in circles, unable to contain my sheer, juvenile excitement.

There's something so refreshing about Nylon magazine; and I can't really pinpoint it, to be honest. Maybe it's the fact that it's the only magazine which sticks out obnoxiously in my pile of monthly reads (TeenVogue, InStyle, Seventeen, Vogue), simply because of it's adorable, awkward square-ish shape. Or maybe it's the super talented layout team; the brains behind the cute typewriter fonts and trademark neon colour scheme which never fail to captivate me almost as much as the content itself. Whatever it is, Nylon magazine is truly a breath of fresh air, and I highly recommend it to anyone in search of a holistic, "alternative" read.

I'm not going to make a superficial judgement and say that Nylon is an "indie" magazine; but it's certainly teeming with substance and energetic content that one could never find between the dormant pages of a stereotypical, "fashion 101" magazine like Vogue (no offense Anna Wintour, I still love you!). Yes, Nylon is a fashion magazine, but it's not fanatically obsessed with documenting every pin-drop in the industry. It's able to convey a healthy, exciting dose of fashion each month, without "fangirling" about it. Nylon has the stellar, rare quality of being able to branch out into other fields of creativity such as music, literature, architecture and celebrities without straying too far from it's core image of being "that super cool magazine that no one really knows about."

Just as you'd find a copy of Us Weekly in the hands of a blonde babe, and an issue of Vogue tucked into the briefcase of a woman clacking around in stilettos, you'd probably find Nylon tucked under the arm of budding musician in a technicolor scarf, or in my case; in the hopeful hands of a teenager who's had enough of the mainstream.

I've always been a fan of American Nylon, here's the cover of their November 2011 issue with Rachel Bilson.

Twitter: @NylonSG

Facebook: http://www.facebook.com/nylonsg

Website: http://www.nylon.com.sg/

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